Key Reasons Why Material Purchases Don't Equal Happiness

Why Chasing Possessions Won't Lead to Genuine Happiness

Oct 18, 2023 - 17:15

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Key Reasons Why Material Purchases Don't Equal Happiness

Why Chasing Possessions Won't Lead to Genuine Happiness

Purchasing stuff doesn't truly make us content.

For sure, the pursuit and acquisition of material possessions will never quench our thirst for real happiness. Yeah, it might bring a fleeting sense of euphoria for some, but that novel "on-cloud-nine" feeling you get when you snag a new possession hardly extends beyond a couple of days. Scientists even coined a term for this temporary gratification—retail therapy.

Loads of reasons abound as to why more material acquisitions won't bring happiness.

Key Reasons Why Material Purchases Don't Equal Happiness

All things go poof! Every possession has an expiration date by default. They seem glam and spanking new while sitting in the store. Yet, once the package gets ripped open, they start decaying, rotting away, or losing their sparkle.

Newness is just around the bend—always. With newer models, trendier styles, progressive improvements, and updated features—from fashion wares and vehicles to kitchen gadgets and cutting-edge technology—our world is always advancing. And the concept of planned obsolescence guarantees that our recent purchase will soon be considered outdated.

Every addition increases our worries. Each tangible item added to our lives translates to another thing that can stop working, pick up scratches, or get pinched.

Possessions come with maintenance costs. The items we possess demand time, vigilance, and energy. They require cleaning, organisation, management, and upkeep. Consequently, they often divert our attention from what could genuinely make us permanently gleeful.

Our purchases cost us more than they appear to. In retail outlets, products bear price tags in dollars and cents. We purchase things not just with cash but with the priceless hours of our existence.

Others aren't as awed as we think. Unwittingly (or sometimes consciously), we hope that our latest acquisitions will wow others. They'll notice our brand-new motor, computer, jacket, or footwear. But in reality, they are more often than not less dazzled than we assume. They are probably too engrossed in crafting ways to impress you with their recent acquisitions.

There's always someone with more stuff. The chase for joy in possessions is transient because it relies on flawed logic doomed to crumble from its onset. If happiness hinges on the accumulation of material items and owning more, those who have higher possessions will unquestionably be more content. It thereby becomes an unwinnable game.

Shopping doesn't meet our need for contentment. Satisfaction remains elusive, no matter how much we grab. Our bursting closets and drawers bear witness to this. However much we purchase, it's never enough.

Experiences bring more satisfaction than possessions. Tonnes of studies suggest more effective happiness strategies, like pursuing life-altering experiences.

A Single Happiness-Crucial Insight

Adyashanti, the native American spirituality mentor, offers a theory explaining why the thrill of gaining new possessions is passing. It goes like so:

The moment of acquiring or receiving what we desire brings temporary delight and gratification. However, the base of that thrill isn't about obtaining what we want. Instead, it's about relishing a brief hiatus in our incessant wanting, thus creating moments of peace and bliss.

This perspective on buying correlates with private conversations. I've repeated the theory numerous times. The practical implication is to limit our wants and needs, aiming for peace and happiness through non-desiring.

But I believe that falls short of the mark.

Minimalism's core goal isn't about completely eradicating desire from my existence. Rather, it's about recalibrating my desires.

Our pursuits could target worthy goals such as love, justice, faith, empathy, making a difference, or redemption, among others. These aspirations ought to kindle passionate pursuit within us all. Yet often, we exchange lasting satisfaction for transitory joy. But we can strive for more. We can aspire towards grander dreams.

Align your yearnings with enduring objectives—therein lies lasting happiness.

You won't spot the right things looking in the wrong places!

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